The only pure-software play built by a startup
Extracted slide text
The only pure-software play built by a startup
Positioning map with axes running from aftermarket hardware to pure software solution, and from big corp to startup. Smartcar sits alone in the pure-software, startup quadrant. Twenty-one competitors appear as anonymised Company 1 to Company 21 labels.
Observation · not investment advice
What this slide does
“The only pure-software play built by a startup” gives the deck a concrete competition claim. Positioning map with axes running from aftermarket hardware to pure software solution, and from big corp to startup. Smartcar sits alone in the pure-software, startup quadrant. Twenty-one competitors appear as anonymised Company 1 to Company 21 labels. Its job is to make that part of the argument easy to grasp before the narrative advances to the next point.
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